Luxury Condo For Sale, Styled by Kevin Gray
No matter how fabulous, to sell your home quickly at the highest price, you need to prepare your home for sale. Even luxury homes need to refresh, neutralize and depersonalize their home so prospective buyers can “see” themselves living there.
Recently Kevin Gray Design styled a stunning New York 5th Avenue condo facing the park for sale. Working closely with the expert realtors of The Jacky Teplitzky Team at Douglas Elliman Real Estate who know what buyers in this market expect and want, we were able to style this home for sale in just a couple days.
photography by Anton Brookes/H5 Property
Welcome to 1212 Fifth Ave NYC
#4A was beautifully furnished and designed, with breathtaking tree line views of Central Park. But often, that’s not all it needs to help close a sale at the highest possible price. To prepare this home for sale, Kevin Gray styled and refreshed the interiors by adding and editing accessories, including:
- Pillows in patterns and solid colors on sofa & windows
- Vases and flowers
- Books and accessories
- Removed tassels from the draperies
- Added artwork in the hallway
- Accessories in the kitchen
- Master bedroom pillows, throw, desk lamp and books
- Remove kitchen seat cushions
- Breakfast table
Welcome to 1212 Fifth Avenue
image courtesy of Streeteasy
Central Park Views from 1212 Fifth Avenue
Interior designer Kevin Gray explains the differences between styling your home for sale and staging your home for sale:
“When I’m called on to stage or style a property, my role is to evaluate the property, enhance the spaces and create a flow that will enlarge the space with the right furniture, accessories, art and lighting.
The experience for those who visit should be inviting, fresh, not too trendy and never to look like it was staged! Our goal is for the broker and client to get the highest selling price possible and sold quickly.
It’s difficult to see your home as others see it. My expertise as an interior designer brings a fresh perspective and a designer’s eye to prepare your home for sale.
Styling a home involves using the homeowner’s own things to prepare a home for sale. I declutter the apartment of the homeowner’s personal items and rework the homeowners own draperies and furniture into the design. I can repurpose a client’s own furniture and accessories and style them in a fresh and appealing way, and I know exactly what pieces should be purchased to deliver added impact, such as artwork or greenery. Styling and decorating your home for sale is a cost-effective way to impress buyers and attract the best offers.
Staging a home for sale is a complete design. Most real estate agents believe that vacant home will show better and photograph better when staged, and will benefit from a design expert and professional stager. Often staging projects are for empty properties, but it may be a smart investment for homes that need to appeal to a certain clientele. For example, a home that has not been remodeled recently and has equally dated furniture may sell for more when the furniture is replaced with a style staged to appeal to younger, affluent buyers.”
About 1212 Fifth Ave #4A
This truly expansive, 3 Bedroom, 3.5 Bath Pre-War Condo with direct Central Park Views combines the best of both worlds by offering interiors that are a blend of pre-war elegance and contemporary style.
Welcomed by a beautiful foyer, you are led into a gracefully designed large living and dining room with views of Central Park directly from the perch of oversized windows augmenting the scenery and lighting the apartment.
The Master Bedroom Suite, located to the northwest corner of the apartment, offers privacy along with great views of Central Park to the west and north on 5th Avenue. It also features an en-suite 4-fixture bathroom with a large walk-in shower and outfitted with the finest fixtures and finishes to include: Bianco Dolomite Marble finishes, NuHeat Radiant Flooring, heated towel warmers, Dornbracht hardware, Duravit commode, Kohler cast iron soaking tub and Lacava lavatory. Four customized closets abound the master including a walk-in closet.
Two additional chambers with en-suite bathrooms complete this abode including one bedroom on the north wing and one bedroom split to the south of the apartment. Residence 4A boasts a high-end kitchen perfectly suited for both at-home cooking and entertaining. Outfitted with top of the line appliances – Miele and Bertazzonni appliance package, and Dornbracht fixtures. The kitchen is ample enough to accommodate a breakfast table along with built-in benches for seating and entertaining.
KEVIN GRAY DESIGN offers complete home staging services.
Our goal is to assist builders, realtors and homeowners by creating sophisticated settings
where potential buyers can imagine themselves living.